Operations 101
Running an efficient and effective franchise starts with training and adherence to brand standards.

Running the franchise doesn't require previous experience, we will teach you the ropes! However, your ability to work with children, parents, and staff, and secure facilities to hold camps or other programs will be paramount in the success of your My City Allstars franchise.

We have a substantial selection of recommended and approved sports and activities you can choose from. At the end of the day, the sports you can offer are limited only by your imagination, your ability to find qualified coaching to provide quality instruction, facilities, and safety! Any sport not currently listed in the operations manual would need to be approved by the corporate office, insurers, and legal.

First and foremost, you get permission to run a My City Allstars Franchise! Additionally, 20+ hours of initial training, a $5,000 value media launch kit (with print and digital advertising), and the corresponding Operations manual. Furthermore, you receive a custom MCA brand logo, ongoing support, marketing materials, templates, website, email address, access to special vendor pricing, and more!

The ideal location is a high school, middle school, or college campus. Alternatively, a sports complex, community center, or other facility that can support the number of participants and activities you offer could also be an option.

Yes! One of our largest modules during your initial My City Allstars training is all about marketing. We’ll provide you with the expertise and materials we’ve gained over 20+ years of running a successful summer sports camp. You also get a start up media package to help launch online campaigns in your area. You get to skip all the mistakes and pitfalls while learning best practices from Day 1.

Our flagship summer camp programs cater to school aged children from K–7 as our campers, with 8th/9th graders being eligible for our junior counselor program.

Additionally, if you choose to offer selections beyond summer camps, such as clinics, leagues, or after school programs, ages will be delineated by program.